Bristol
Full Time
Contract
£45,054 - £50,060 per annum
Location: London, Leeds, Bristol, Halifax, Birmingham
Duration: 12-Month Fixed-Term Contract
Working Pattern: Our work style is hybrid, which involves spending at least two days per week, or 40% of our time, at one of the offices above.
Agile Working Options: Hybrid Working
Imagine speaking to 20 million customers every month. Helping them build financial resilience by understanding what they need and when, and doing it all through constantly evolving platforms they love to use.
The Proactive Onsite Conversations team in Chief Digital Office do just that. We plan and optimise the messages that customers receive on our secure site (Internet Banking). We make sure they receive timely, relevant and personalised product and service messages to help meet their financial needs. We look after communications on our App, desktop and mobile banking sites for customers across Lloyds Bank, Halifax, Bank of Scotland and MBNA.
About this opportunity
This position is available as a 12-Month Fixed-Term Contract, where you’ll work as part of a team responsible for the planning, creation and optimisation of messages to our customers about features and services which will enhance their digital experience and management of their finances.
You’ll work closely with the teams who create and manage the features to understand and influence the customer benefit. You’ll articulate those benefits to the customer in a concise way, working within our communication principles and guidelines.
You’ll work closely with the teams who create and manage our products to understand and influence the customer benefit. You’ll work with our marketing team to create messages that articulate those benefits to the customer in a concise way, and that perform in a digital space.
You’ll work with our CRM data teams to understand the profile of who does and doesn’t use those features, defining who we target with those messages, as well as our delivery team to get the messages converted into assets that can be put on our sites.
You’ll be responsible for the performance of those campaigns, making recommendations to improve performance. You’ll optimise the messaging we use, testing different variations using statistical analysis to find the versions which resonate with our customers the most. You’ll report on this performance and testing to a variety of stakeholders, acting as the subject matter expert for communication of the features in your portfolio.
What are we looking for?
What you'll need
About working for us
Our focus is to ensure we're inclusive every day, building an organisation that reflects modern society and celebrates diversity in all its forms. We want our people to feel that they belong and can be their best, regardless of background, identity or culture.
We were one of the first major organisations to set goals on diversity in senior roles, create a menopause health package, and a dedicated Working with Cancer initiative. And it’s why we especially welcome applications from under-represented groups.
We’re disability confident. So if you’d like reasonable adjustments to be made to our recruitment processes, just let us know.
We also offer a wide-ranging benefits package, which includes:
If this sounds like the ideal role for you please apply today!
Bristol
Full Time
Contract
£45,054 - £50,060 per annum